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We Helped a Texas Pest Control Company Increase Organic Calls by 188%

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After 12 months with Incline Marketing, the company's organic performance improved dramatically. All four locations are now ranking in the top 3 of Google natural search results in their respective areas—up from a position where most locations were well outside the top results.

That visibility increase translated directly into business growth:

  • Organic calls increased from 80 per month to more than 230 per month

  • Organic revenue increased by 250%

  • The company now has a far more consistent and scalable local SEO presence across every market

Incline's SEO strategy helped turn fragmented rankings into market-wide visibility, creating stronger lead flow and substantial revenue growth from organic search.

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The Problem

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Before working with Incline Marketing, the company's local SEO performance was inconsistent across its four locations. One office was typically ranking in the top 3 to 5 positions on Google, but the other three locations ranged from the top 8 results to as far back as page 3. This uneven visibility made it difficult to generate reliable organic calls across all markets and left significant growth opportunities untapped.

For a service-based business with multiple locations, strong search visibility in every market is critical. Without that consistency, the company was missing out on high-intent prospects actively searching for pest control services in their area.

Incline Marketing partnered with a multi-location pest control company in Texas that wanted stronger local visibility across all of its service areas. While one location had maintained decent rankings, the other three locations were underperforming in search, limiting their ability to generate consistent organic leads and revenue.

They needed a focused SEO strategy that could improve rankings market by market and turn local search into a scalable growth channel.

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The Solution

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Incline's SEO strategy helped turn fragmented rankings into market-wide visibility, creating stronger lead flow and substantial revenue growth from organic search.Our work focused on:

  • Location-specific SEO optimization for each service area

  • Google Business Profile improvements to strengthen local relevance

  • On-page SEO updates to better align content with local search intent

  • Ongoing performance monitoring to identify ranking opportunities and maintain momentum

By treating each location as its own local market while supporting the brand as a whole, we were able to build stronger rankings and create more consistent visibility across every territory.

Incline Marketing implemented a local SEO strategy designed to improve rankings across all four locations and strengthen the company's presence in Google search results.

The Results

Our work focused on:

  • Location-specific SEO optimization for each service area

  • Google Business Profile improvements to strengthen local relevance

  • On-page SEO updates to better align content with local search intent

  • Ongoing performance monitoring to identify ranking opportunities and maintain momentum

By treating each location as its own local market while supporting the brand as a whole, we were able to build stronger rankings and create more consistent visibility across every territory.

Incline Marketing implemented a local SEO strategy designed to improve rankings across all four locations and strengthen the company's presence in Google search results.

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